Client: Amazon's Freevee

Role: ACD Copywriter

Brief: A 360 campaign for Freeve that highlighted the free spirit of the streaming service.

At BUCK Design, I helped relaunch IMDb TV as Amazon Freevee. I managed a small creative team and led the copy vision, online and offline, reshaping the brand’s personality. For the ad spots, I curated the clip segments and VO that matched the type and design, highlighting the free spirit of the streaming service.